Facebook and Instagram shops have been around for a while now. In the past, they were geared towards physical products for online retail stores (i.e., clothing, electronics, etc.), but that's now changing. Facebook is planning on rolling out tools for service-based...

What Exactly is Social Media Marketing? Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing programs center on efforts to create quality, relevant content that attracts attention and...

How to use Social Media for marketing your business. Every business today needs to be on at least one social platform. It doesn’t matter what type of business you have. It’s sound business in today’s world. Social platforms connect your business with your target...