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How to Collect and Respond to Customer Reviews
With the advent of the Internet and the exponential growth of e-commerce, collecting customer reviews has increased. Earlier, most businesses only relied on personal interaction with customers to derive their feedback. However, today there are numerous ways for both...
How To Build Your Authority on Social Media
There are Four (4) Media Types to Use to Build Your Authority on Social Media We have to accept the fact that content is the digital currency right now. To establish your authority, you obviously have to be the best in your field...
10x Your Conversions Using Emotional Intelligence
You're not sure why your website, emails and landing pages aren’t working. Use emotional intelligence or human-centric messaging to increase your conversions. This blog is for you if you want to feel more confident every...
How to advertise on Facebook
Is it worth it to advertise on Facebook? This article is for anyone looking to bring in more revenue for their business using Facebook ads. Maybe you’ve just opened an online e-commerce store and are looking for ways to generate your first sales. Or you have a...
How To Setup A Facebook Business Page
Every business today should have a Facebook business page. You should not be using your personal page to build your business. We see a lot of small businesses using their personal page and we don’t recommend that. You want to keep them separate. As you grow...
How to Find Sales Leads on LinkedIn
Using LinkedIn to find sales leads LinkedIn is a professional networking site with over 706 million members in 200 countries and regions worldwide. LinkedIn CEO Jeff Weiner has said he wants LinkedIn to be the home of all working professionals across the world, and be...
3 Google PPC Ads Results You Should Care About
Imagine if, for every dollar you invested in advertising, you received two dollars in return? According to Google’s Economic Impact Report, that’s exactly what Google Ads can do for a business. Sure, this is just an average. But it illustrates the game-changing power...
Human Authentic Connections In Your Sales Using Behavioural Targeting
How to get more qualified leads using emotional brand intelligence (E.B.I.) to open new opportunities. Table of Content Human to Human Connection E.B.I. Definition Why Automation Kills Sales High-Performance Attitude Mind Shift Building from Zero Conclusion How this...
8 Steps to Increase Your Sales
Sales can be challenging and complex but businesses who increase their sales took deliberate steps based on proven sales principles and techniques. Increase your sales using these 8 steps: Understand Principles of Sales CycleIdentify your expertiseCreate your...
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About me
For the past 20 years, I have been doing sales training and marketing services for businesses in the services, trades, green industry and legal fields.
Kalleigh O’Togher